http://www.heise.de/newsticker/meldung/Facebook-laesst-Face-als-Marke-schuetzen-1141619.html

So, if I now say something like: Suckerberg, I'm going to hit you right into your friggin' face, am I going to pay dearly immediately even without having commited the deed?

I just can't wait for the other body part names to be reserved by some greedy Web company. And I have an inkling that some of the last things that we will retain for free personal use will not be somewhere below the belt.